Bravo Next Gen Systems

New announcement

BRAVO CM   BRAVO CUSTOMER MANAGEMENT

Customer Analysis and Communication Hub.

I could not more excited about this new product feature in Bravo.  When we talk about Next Gen Systems this is what it is all about.  The Data Centers that power Bravo at the Super NAP  click here enable our users the powerful resources that your old stand-alone store servers and software is not capable of – Microsoft Business Intelligence.  Bravo CM  will analyze, sort, rank, and communicate utilizing Microsoft’s Powerful Business Intelligence suite & Twilio.

What does this all mean to you

Now you can see your customers by | blue eyes | female | loans over $100 | zip code starting with 89 | last time in more than 60 days ago, then PRINT or EMAIL or TEXT or Call.

Now with a click of the mouse you can see who your customers are and communicate and market them with all of today’s communication growing options and mediums.  Bravo is the Next Gen System.

BRAVO hub  Bravo Communication Portal

Bravo hub is the communication center for you to be able to communicate with your customers utilizing Print, Text, Email and Phone.  Most importantly easily and cost efficiently.

BRAVO partners with twilio. 

Bravo is the Next Gen System which offers us the ability to partner and integrate with leading Cloud Partners such as Twilio.  We are not experts in communication, but twilio is, and that means you only get the best with Bravo.

We currently have this new feature in our test environment, scheduled for our next release, so give us a call or sign up for a live web demonstration with one of our expert support agents.

Now is the time to change from your old systems.

Technologies and the essential role they play for the future of Pawnbrokers.

I want to share an email from Jeff  Walker who represents Thermo Fisher Scientific, whom I just met through a discussion from the California Pawn Associations forum.  Jeff articulates his view of technologies and the future of these resources.

I wholeheartedly agree with your points in many of your emails that businesses must adapt to changes in business climate, customer demands, competition and of course technology. Seems like you and I are on the same team; we both have “new” technologies that may fundamentally change the way pawn shops do their business. Hearing that one shop in this group actually still uses an old DOS-based system for their business is shocking to me. As margins get squeezed tighter and tighter for the reasons stated above, you must continually seek new ways to maintain or grow profitability or you will eventually go the way of those old businesses mentioned such as Woolworth. They lost to competition who embraced new ways of doing business that led to greater profitability. You are 100% correct; they didn’t go out of business because they were good to their customers and put customer service as a priority, they’re gone simply because they couldn’t adapt their business model to new approaches in their industry. I can say that being part of an $11 billion organization, customer allegiance is a top priority for Thermo Fisher Scientific. We know that if we are not seen as customer-orientated, we will lose market share to our competition and cease to grow organically. We measure this customer focus and have a DAILY review of our CAS (Customer Allegiance Score) to determine how well we are serving our customers and find areas where we can improve. This is a continual process; we spend a lot of money and have teams of people whose primary function is finding ways to improve our CAS.

On to your email below. I travel the world seeing how businesses are using our analyzers, including the UK (it could be that I have met the customer you spoke to). Precious metals analysis is a relatively small part of our business, but I see it as a high growth area. The Niton analyzer was originally used in lead paint analysis in homes in the early 90s. Sales really took off when steel recyclers found that they could use it to separate different types of stainless steel based on nickel content and make much more money. Many found that they could pay for the analyzer in weeks based only on a 2% difference in nickel content. There was a lot of resistance at the beginning where many operations believed their old way was better and cheaper. They had seasoned employees that could sort steel by looking, touching, bending and watching at the color of the sparks it makes when a grinder is put on the surface. Sound similar to the acid test for gold? The reality is that these seasoned veterans, while “cheap,” couldn’t keep up with the speed, simplicity and accuracy that the Niton analyzers provided. Their competitors who embraced the analyzers enjoyed much greater control of their operations and as a result experienced much higher profitability. Now almost every scrapyard sorting high-value stainless steel (and other alloys) must have an XRF analyzer or they would go out of business.

I see the precious metal recycling business getting to the same tipping point that the steel recycling industry experienced 10 years ago. Whether they define themselves as recyclers or not, pawnshops, jewelry stores and any other cash-for-gold operation are in the precious metals recycling business. While the volume is much lower, the cash value of precious metals recycled far exceeds that of stainless steel, which is a huge global market where we sell over a thousand analyzers per year. I estimate that the total global value of recycled steel is about $36 billion annually at current scrap prices. Recycled gold is estimated at almost $72 billion annually (at a price of $1,350/oz when I did the analysis). Almost 40% of all gold consumed today is from recycled sources (mostly scrap jewelry).

Jeffrey Walker

Business Development Manager
Thermo Scientific Portable XRF Analyzers

Thermo Fisher Scientific

900 Middlesex Turnpike, Bldg 8
Billerica, MA 01821 USA
Phone:  +1 978-215-1381 (direct)
Mobile: +1 978-595-7421

jeffrey.walker@thermofisher.com

www.thermoscientific.com/niton

BUYA.COM LAUNCHED !

Bravo enables its customers to be the most competitive online sellers on the Web.

Bravo’s integrated processes does all of the heavy lifting whether selling in your store or online.

All of these benefits add up to ONE Gigantic opportunity.

• You can do more with less.
• Market your store on the Web for free.
• Make lots more profit.
• Offer your merchandise at the best price and still make a great profit.
• Find new customers outside your market.

Now it’s all up to you.  

With Bravo put these dollars in your pocket, or invest more in your business. 

Bravo helps make business fun again.

BUYA everything

BE A PART OF THE BRAVO REVOLUTION WITH BUYA.COM

February 7^th Maxpawn.com will vanquish into BUYA.COM.

Bravo’s huge success is now entering its final strategic mission in redefining the Market Place.  Brick & mortar retailers will now be able to offer & sell ALL of their inventory in the Local and Global eCommerce as an integral part of their Brick & Mortar offerings. 

It’s really simple with Bravo’s Point of Sale technology.   There are no obstacles in selling 100% of your inventory online or in-store at the same time.

The disconnect of not having all of your inventory available is a lost opportunity.

The individual effort in selling each item on EBay and Amazon will be obsolete.  This will not happen overnight, but these types of individual selling efforts are too costly alongside running a brick & mortar business.

Steve

DIGITAL FINGER PRINT SCANNER

Bravo Delivers advanced caption and auto transaction save with 2 finger print scanner models to choose from.  Bravo adds elegance to everyday administrative tasks.

4500

5100

Take advantage of the most powerful Point-of-Sale Store systems in the world and be a part of the Market Place that puts your business in front of the line as a leading retail merchant.

Store operators,  stop accepting systems that just do the basics.  Be better than basic, when your systems and your technology are antiquated  your store is broken, fix it.   

When shopping on Google, why not have your inventory found with the big boys?   FREE and only possible with Bravo.

Ask one of the most successful Store Operators – Dave Munsee at Liberty Pawn and Gold.

Bravo is the only system that enables your store to auction, make-an-offer, and sell all of your inventory with no additional effort.

Bravo One Ecommerce platform is the only way to run your store and sell on the Internet profitably.

Kmart, eBay, Maxpawn, Sam’s Club  - YES YOU CAN COMPETE!   *See Google results below

Bravo submits your inventory into Google everyday – Bravo’s Marketplace attracts 2500 new shoppers every day.

Take a minute and just take a look at Bravo.

We make running stores fun again.

See our new website click here

Or give a call toll free:  888.407.6287

Search Results on Google – try yourself           ASUS R503U-RH21

See the actual item here.

Take advantage of the most powerful Point-of-Sale Store systems in the world and be a part of the Market Place that puts your business in front of the line as a leading retail merchant.

BRAVO GOES HARDCORE

Seth visited Las Vegas last weekend and tried out Bravo!

to Steve   Bravo Rocks   Seth Gold

Your Business needs you to see this !

Bravo Bits

Aren’t you just board that your current system is lagging with the important analysis of where you are today and where you are going.  With Bravo and Microsoft Business Intelligence  wait no more.

I have included an example of what you can see right off the Bravo Main Page.  An instant shot of the performance of every store – Week To Day Comparison and consolidation.   A fresh new look each day.  This is only possible with the computing resources of Cloud services – Bravo - Microsoft. 

Security of your Data is the primary concern of our company.  No one in the industry has taken this more seriously than Bravo.  As an example here is our Data Center – one of three in the world.  The SuperNap click here. 

Aren’t you sick of your servers constantly needing rebooting, the interruption and downtime,  and no one to help you.   This is a fact and you all are operating at a high level of risk.  The level of complication, the high risk of owning and servicing servers in your store has finally come to an end with Bravo.  Now you can depend and concentrate on your business and customers.

No one in the software industry is more committed to your business success and knows your business better than Bravo.  We are heavily invested and here to stay.

Next week we will nearing completion on our latest new product.  Inventory Promotion.  How about being able to run a quick aged inventory – then immediately re-price and re-label your inventory items.  That’s not all.  With Bravo in the same instant, all of the items you have selected will have been re-priced and promoted on the Web Ecommerce site www.maxpawn.com.  These items then are updated to Google and Bing so that the whole world can see your promoted and newly re-priced items. With Bravo this enables you to price items on the web at one price and in your store at a different tier.  Yes, dual channel pricing.

Now you have resources the big boys don’t even have.  Be better than everyone else.  Give us a call for a demonstration.  888.407.6287

http://www.microsoft.com/en-us/bi/default.aspx

Internet Ecommerce and Your Store

Bravo Team is the most experienced in running small stores with eCommerce. Our prior development partnership with EBay which elevated our selling ranking to number 1 on Ebay's platform in One week uncovered what was possible. We were the very first published case study by EBay. Our team also includes a deep knowledge of Lending online.

Kelley's former experience includes leading a large technical team for the worlds largest Payday / Lead generation software company. These hands on experiences is why we believe there needs to be a strategy for all small businesses to address this competitive attack. Everyone needs to take notice.

The Internet is going to have an impact on Pawn and Sales, today and in the future. I believe it is accelerating. And this discussion validates the symptoms of what is ahead. In the Go Go days of late 90's most of us believed it was going to happen. Because it did not happen immediately most don't believe it today. IT IS HAPPENING.

When I was operating SuperPawn, we discovered the Internet Effect when we were partners with EBay (2001) co-developing code for stores to directly integrate into EBay's business model. Our partnership blew up, but that was all I needed to understand how important all of your stores are to EBay. EBay is the market place, a great place to learn how to sell, but very expensive, and difficult to make a profit. Outside EBay's fees which I believe are reasonable, the time and cost that is invested in each item transaction is very, very expensive if it is not a fully integrated process within your core operating system.

There is a learning curve to successfully sell on the Internet. Here are some suggestions. Over describe your item and you will have fewer returns and disgruntled customers. When you have the most demanding customer, let them win. Get over it. On the Internet in the next minute your on to another transaction. I believe selling on the Internet makes you a better store operator. If you are making customers happy on the Internet and delivering the same happiness to your stores customers, you are going to win.

Internet Pawn. Here is all you have to do. Compete. Do something about it. 
Number 1 - put up a website to protect your local market. 
Number 2 and its free, sign up on all 5 FREE Pawnshop Finder Services - here is ours: http://www.maxpawn.com/Stores. 
Number 3 - at least setup Facebook, Twitter, and Google+ and Pinterest, Yelp, etc.

Anyone who would like to discuss our solutions or what challenges you have today please give us a call.