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| The Empowerment Solution |
I read this article by David Geisinger the Retail Business Strategy Lead for eBay. He describes totoday's Customer and how a Point of Sale should empower your employees in providing compelling customer service agents.
Read on....
download - Click Here
David Geisinger also writes:
In this point of view paper head of Retail Business
Strategy for eBay Inc., shares his insights on today's retail store
environment and discusses what steps retailers and brands must take to
transform their sales associates from cashiers to true concierges.
If retailers and brands do not act now to change the in-store
experience to meet today's consumer demands, they will, quite simply,
not survive. Store associates are completely outgunned by today's
connected consumer. They are on an island with limited access to
information about their customers, their products and their overall
brand. Retailers must enable and empower associates to deliver the
ultimate consumer experience.
For more information on how Bravo can help your business reach the ultimate customer experience please talk to one of our Bravo Educators on this topic.
Steve Mack
