Friday, January 9, 2015

2015 - What to expect in Pawn this year, Where is it going, Bravo and more....


Bravo has grown from a well-kept secret to an industry trend.  Our continued innovations pay dividends in the form of exponential business growth, competitive edge and previously unfathomed revenues for our users.

Many of you were hesitant to join the early adopters for fears about our shortcomings.  The doubts have been obliterated.  We stand behind our product built on passion, determination, and the commitment to our customers that remains our focus today.

With our new release and 10th upgrade this year, we continue to streamline and add new, genuine, original, creative, and value-oriented features to the product our customers know and love.

Our platform is designed for pawnbrokers using the best technology.  It’s unprecedented.  We are the best in the business because we understand your business and we are experienced developers and pawnbrokers.  It’s a rare combination.  Our commitment to service is unparalleled and our systems are unmatched in reliability, and the result is our users are seeing extraordinary business profits.

Bravo has positioned itself as a trans-formative platform for all levels and sizes of business, from lifelong pawnbrokers looking to extend their legacies, to multi-store operators who need to expand, and large enterprises that want to scale quickly and cost effectively without the usual IT headaches.

Last year and this year you will see increased regulation and rising costs of doing business.  The Obama Health Care Act will continue to put operating pressure on your current employee count and it is becoming more and more obvious that you will either have to reduce the number of employees or gain operating leverage.  Get more productivity with the same people you currently employ or you may be forced to reduce your costs to maintain profits.  Bravo’s operating tools deliver results for the small operator that likes to do everything, and large operators that have scores of employees that need to be kept productive.

We don’t just deliver the best reports and analytics in the business; we have developed on-screen indicators that keep your employees current on what tasks are due or overdue, what new eCommerce sales need to be tended to, what customers need to be contacted, and over 18 other mission-critical store functions that can be reviewed and addressed with automation and ease.






Here is sneak peak at Bravo’s New ‘Customer 5 second Interview’.   Don’t guess what kind of customers you have. Bravo shows you exactly where they rank and what profits they are delivering.  Saying YES more comes with Bravo.





What are you doing with your data?  Are you just paying to have it stored off site and remembering to keep it secure and backed up?  What is your data doing for you? How is it working for you?  We put your data to work for you.  No more guessing what your customers are doing or how they drive profits for you.  Are they your best customer?  Know exactly where they rank.  Know if you’re seeing a profit on the merchandise purchased from each customer and the items they default on.  NO MORE GUESSING.  Welcome to Bravo’s 5 second interview, refreshed daily with each customer’s latest data.

What is pawn, where is it going, and what can you do next?

Plain and simple, Pawnbrokers are in finance and retail.  It’s not one or the other; it’s both.  Being the best in both is essential.  It’s Yin and Yang. 

Let’s start with the finance effort of pawns and buys.  In order to be the best you need Product Valuation Information.  There are many sources, and the best and most reliable is the web.  But relying on one source of information is not wise, it’s limiting. Having several sources enables you to handicap the value with more precision.  Bravo offers 3 tools to quickly utilize the 3 best search references on the web: Google, Bing and Yahoo.  Bravo automatically creates and executes the search so that you can quickly and accurately find the item you are looking for.

Lastly, you are in the used goods business, and the valuation of a used item can vary drastically depending on the condition of the item, which Bravo quantitatively classifies for over 800 item types.  This is critical to the underwriting of the proper value of used merchandise.  Bravo has 875 separate uniquely defined sets of parameters to properly evaluate each type of merchandise.  These processes are blended seamlessly into Bravo’s ultra-fast interface to streamline transactions and evaluate each and every product consistently while driving 20-40% more profit per item.

Making the task of retailing acquired merchandise faster, more efficient, and more consistent is the ultimate goal.  There are a lot of opinions on how to get here in your business.  Some like under loaning and selling for higher margin and profits.  Some prefer wholesale liquidation and scrap recycling.  There are lots of strategies here, but only the correct combination will maximize the potential in every transaction.

Bravo offers OMNI Channel distribution and liquidation.  You don’t want to be without cash to loan and have inventory sit and depreciate.  Inventory turnover is one of the most important metrics in retail.  But more importantly, it is one of the most important metrics in pawn brokering.  Bravo gives your merchandise maximum liquidity at the optimal margin, ensuring you repeatedly and reliably get the highest value for the items in your inventory.

Its your turn to run your business this year as it should be.

Give us a call.